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Factors affecting consumer trust to use result from recommendation system |
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| รหัสดีโอไอ | |
| Creator | Tunchanok Somsoun |
| Title | Factors affecting consumer trust to use result from recommendation system |
| Publisher | MSMIS Thammasat University |
| Publication Year | 2562 |
| Journal Title | Journal of information systems in Business JISB |
| Journal Vol. | 5 |
| Journal No. | 4 |
| Page no. | 40 |
| Keyword | Recommendation System, Recommended lists, Trust, online entertainment |
| URL Website | http://www.jisb.tbs.tu.ac.th |
| ISSN | 2465-4264 |
| Abstract | The objective of this study is to examine the factors affecting consumer trust to use result from recommendation system. |
