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Factors related to consumer behavior on luxury goods purchasing in China |
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| รหัสดีโอไอ | |
| Creator | Jinfeng Wang |
| Title | Factors related to consumer behavior on luxury goods purchasing in China |
| Contributor | Piraphong Foosiri |
| Publisher | University of the Thai Chamber of Commerce |
| Publication Year | 2561 |
| Journal Title | UTCC International Journal of Business and Economics |
| Journal Vol. | 10 |
| Journal No. | 1 |
| Page no. | 19-36 |
| Keyword | Consumer Behavior, Luxury Goods, Motivation, Cultural Factor, Brand Equity |
| URL Website | http://ijbejournal.com/ |
| Website title | ijbejournal |
| ISSN | 1906-5582 (paper) |
