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The influence of environmental values and attitudes on student intentions to participate in a mobile phone take back program |
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| รหัสดีโอไอ | |
| Creator | Siti Mahsanah Budijati |
| Title | The influence of environmental values and attitudes on student intentions to participate in a mobile phone take back program |
| Publisher | Research and Technology Transfer Affairs Division.Khon Kaen University. |
| Publication Year | 2560 |
| Journal Title | Asia-Pacific Journal of Science and Technology (APST) |
| Journal Vol. | 22 |
| Journal No. | 1 |
| Page no. | 1-6 |
| Keyword | Environmental value, Environmental attitude, Student's intention, Take back program, Structural Equation Modeling (SEM). |
| URL Website | https://tci-thaijo.org/index.php/APST/index |
| Website title | https://tci-thaijo.org/index.php/APST/article/view/84851 |
| ISSN | 2539-6293 |
| Abstract | One of a mobile phone take back program's goals is to preserve the environment. Participation of consumers in such a take back program will succeed if a collection process is the first step in reverse logistics. This research studied the intent of consumers, especially university students, to participate in a mobile phone take-back program based on the influence of their environmental values and attitudes, using structural equation modeling. A survey was conducted of 184 university students in Indonesia. The results showed that environmental values had a positive and significant effect on environmental attitudes, but environmental attitudes did not give a significant effect on student intentions to participate in a mobile phone take back program. These results can be used as a reference for mobile phone companies to implement a suitable take back program, especially for university students. |
