|
Factors Affecting the Performance of Golf Course Organizations in Thailand: The Mediating Role of Competitive Advantage |
|---|---|
| รหัสดีโอไอ | |
| Creator | Amarit Suwunsawet |
| Title | Factors Affecting the Performance of Golf Course Organizations in Thailand: The Mediating Role of Competitive Advantage |
| Contributor | Kitti Charoenpornpanichkul |
| Publisher | Doctor of Philosophy in Social Sciences Association Ramkhamhaeng University |
| Publication Year | 2569 |
| Journal Title | Ph.D. in Social Sciences Journal |
| Journal Vol. | 16 |
| Journal No. | 1 |
| Page no. | e279288 |
| Keyword | Golf Course Business in Thailand, Dynamic Capability, Competitive Advantage, Organizational Performance |
| URL Website | https://so05.tci-thaijo.org/index.php/phdssj |
| ISSN | 2985-0037 |
| Abstract | This research article aims to study (1) the influence of seven dimensions of dynamic capability, including human capital, declarative knowledge, procedural knowledge, sensing capability, learning capability, integrating capability, and coordinating capability, which directly affect the competitive advantage of golf course organizations in Thailand; (2) the competitive advantage that directly affects organizational performance; (3) the indirect effects of dynamic capability on organizational performance through competitive advantage; and (4) to validate the consistency of the causal relationship model with empirical data. This quantitative research employed questionnaires to collect data from representatives of 231 golf courses in Thailand. Data analysis included frequency distribution, percentage, mean, standard deviation, and structural equation modeling analysis.Findings are as follows: (1) all seven dimensions of dynamic capability had a direct positive effect on competitive advantage; (2) competitive advantage had a direct positive effect on organizational performance; (3) all seven dimensions of dynamic capability had an indirect positive effect on organizational performance through competitive advantage; and (4) the causal relationship model was consistent with the empirical data. |