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The Role of Motivation, Ability, and Opportunity in Entrepreneurial Intentions in the Import-Export Business: Evidence from Young Working Adults |
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| รหัสดีโอไอ | |
| Creator | Kitsada Dolpany |
| Title | The Role of Motivation, Ability, and Opportunity in Entrepreneurial Intentions in the Import-Export Business: Evidence from Young Working Adults |
| Publisher | Mahasarakham University |
| Publication Year | 2569 |
| Journal Title | Journal of Humanities and Social Sciences Mahasarakham University |
| Journal Vol. | 45 |
| Journal No. | 1 |
| Page no. | 15-37 |
| Keyword | Motivation, Ability and Opportunity, Entrepreneurial Intentions, Import-Export Business, Young Working Adults |
| URL Website | https://so03.tci-thaijo.org/index.php/humsujournal |
| Website title | Journal of Humanities and Social Sciences Mahasarakham University |
| ISSN | 2672-9733 (Online) |
| Abstract | The development of new-generation entrepreneurs in the import-export business is crucial for national economic growth. However, previous studies have primarily focused on experienced entrepreneurs, leading to a lack of integrated understanding of factors influencing import-export entrepreneurial intentions among young working adults. This research aims to examine the role of motivation, ability, and opportunity in entrepreneurial intentions in the import-export business by applying the Motivation, Ability, and Opportunity (MAO) framework to develop a causal relationship model. Using quantitative research methodology, data were collected through questionnaires from 482 respondents aged 18-30 years. The measurement model analysis revealed that all three latent variables had significant relationships with their observed variables. Motivation comprised the need for achievement, the need for power, and the need for affiliation; ability was measured through business skills and risk tolerance; and opportunity was reflected through entrepreneurial discovery and entrepreneurial alertness. The structural model analysis showed that opportunity had the highest direct effect on entrepreneurial intention, followed by motivation and ability. Additionally, indirect effects of opportunity and ability through motivation were identified. The model explained 68.3% of the variance in entrepreneurial intention. These findings have significant theoretical and practical implications, highlighting the importance of an integrated development approach that encompasses creating concrete business opportunities, developing essential skills, and enhancing entrepreneurial motivation to effectively and sustainably promote the development of new-generation entrepreneurs in the import-export business. |
