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Determinants of Customer Experience of the Chao Phraya Princess Cruise: A Case of Bangkok -Based Chinese Customers |
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| รหัสดีโอไอ | |
| Creator | Lili Chang |
| Title | Determinants of Customer Experience of the Chao Phraya Princess Cruise: A Case of Bangkok -Based Chinese Customers |
| Contributor | John Barnes |
| Publisher | Graduate School of Business and Advanced Technology Management Assumption University Thailand |
| Publication Year | 2569 |
| Journal Title | ABAC ODI Journal Vision Action Outcome |
| Journal Vol. | 13 |
| Journal No. | 3 |
| Page no. | 254-269 |
| Keyword | Customer experience, Cultural tourism, Chinese residents, Cruise service quality, Bangkok |
| URL Website | https://assumptionjournal.au.edu/index.php/odijournal |
| Website title | ABAC ODI Journal Vision. Action.Outcome |
| ISSN | 2408-2058 |
