Wang และ Xiaoli. (2012) Attitude toward the Advertising and Subjective Norm on Purchase Intention: A Case of Television Advertising of Beauty and Personal Care Products in Bangkok. University of the Thai Chamber of Commerce:ม.ป.ท.Wang และ Xiaoli. 2012. Attitude toward the Advertising and Subjective Norm on Purchase Intention: A Case of Television Advertising of Beauty and Personal Care Products in Bangkok. ม.ป.ท.:University of the Thai Chamber of Commerce;Wang และ Xiaoli. Attitude toward the Advertising and Subjective Norm on Purchase Intention: A Case of Television Advertising of Beauty and Personal Care Products in Bangkok. ม.ป.ท.:University of the Thai Chamber of Commerce, 2012. Print.