Kunakorn Pecharakong. (2559) The factors that influence building a Thai global brand: A demonstration of a mixed methods approach. <i>Journal of Thai Interdisciplinary Research</i>, <i>Vol.11</i>(No.6), 1.Kunakorn Pecharakong. "The factors that influence building a Thai global brand: A demonstration of a mixed methods approach". Journal of Thai Interdisciplinary Research Vol.11 (2559):1.Kunakorn Pecharakong. The factors that influence building a Thai global brand: A demonstration of a mixed methods approach. Nakhon Pathom Rajabhat University:ม.ป.ท. 2559.