Sanchai Choemprasatsit. (2562) The Effect of Electronic Word of Mouth on Brand Image, Brand Attitude and Intention to Use Service: Case Study the Use of Mobile Phone Services in Thailand. <i>Journal of information systems in Business JISB</i>, <i>5</i>(1), 26.Sanchai Choemprasatsit. "The Effect of Electronic Word of Mouth on Brand Image, Brand Attitude and Intention to Use Service: Case Study the Use of Mobile Phone Services in Thailand". Journal of information systems in Business JISB 5 (2562):26.Sanchai Choemprasatsit. The Effect of Electronic Word of Mouth on Brand Image, Brand Attitude and Intention to Use Service: Case Study the Use of Mobile Phone Services in Thailand. MSMIS Thammasat University:ม.ป.ท. 2562.