Panuschagone Simakhajornboon and Chisnupong Sirichodnisakorn. (2022) The effect of customer perception of CSR initiative on customer loyalty in the hotel industry. <i>Humanities, Arts and Social Sciences Studies</i>, <i>22</i>(2), 384-396.Panuschagone Simakhajornboon and Chisnupong Sirichodnisakorn. "The effect of customer perception of CSR initiative on customer loyalty in the hotel industry". Humanities, Arts and Social Sciences Studies 22 (2022):384-396.Panuschagone Simakhajornboon and Chisnupong Sirichodnisakorn. The effect of customer perception of CSR initiative on customer loyalty in the hotel industry. Silpakorn University Research Innovation and Creativity Administration Office:ม.ป.ท. 2022.