Rinrada Sangbua และ Wanrapee Banchuenvijit. (2023) THE EFFECTS OF BUSSINESS RISK ON PERFORMANCE OF LISTED FIRMS IN THE CONSUMER PRODUCTS INDUSTRY GROUP IN THE STOCK EXCHANGE OF THAILAND. <i>Journal of Family Business and Management Studies</i>, <i>15</i>(2), 61-82.Rinrada Sangbua และ Wanrapee Banchuenvijit. "THE EFFECTS OF BUSSINESS RISK ON PERFORMANCE OF LISTED FIRMS IN THE CONSUMER PRODUCTS INDUSTRY GROUP IN THE STOCK EXCHANGE OF THAILAND.". Journal of Family Business and Management Studies 15 (2023):61-82.Rinrada Sangbua และ Wanrapee Banchuenvijit. THE EFFECTS OF BUSSINESS RISK ON PERFORMANCE OF LISTED FIRMS IN THE CONSUMER PRODUCTS INDUSTRY GROUP IN THE STOCK EXCHANGE OF THAILAND. University of the Thai Chamber of Commerce:ม.ป.ท. 2023.