Apipol Penkitti และ Laddawan Lekmat. (2022) The Effects of Perception of Utilitarian, Hedonic and Social Values on User Engagement in Audio-Based Social Platforms. <i>Journal of Family Business and Management Studies</i>, <i>14</i>(2), 59-78.Apipol Penkitti และ Laddawan Lekmat. "The Effects of Perception of Utilitarian, Hedonic and Social Values on User Engagement in Audio-Based Social Platforms". Journal of Family Business and Management Studies 14 (2022):59-78.Apipol Penkitti และ Laddawan Lekmat. The Effects of Perception of Utilitarian, Hedonic and Social Values on User Engagement in Audio-Based Social Platforms. University of the Thai Chamber of Commerce:ม.ป.ท. 2022.