Tarittawan Chareanporn และ Tipavinee Suwanwong Rodbundith;Chanin Yoopetch. (2021) THE INNOVATIVE PATIENT SERVICE DESIGN DEVELOPMENT: A CASE STUDY IN THE PREMIUM HEALTHCARE BUSINESS IN CHIANGRAI, THAILAND. <i>UTCC International Journal of Business and Economics</i>, <i>13</i>(3), 43-58.Tarittawan Chareanporn และ Tipavinee Suwanwong Rodbundith;Chanin Yoopetch. "THE INNOVATIVE PATIENT SERVICE DESIGN DEVELOPMENT: A CASE STUDY IN THE PREMIUM HEALTHCARE BUSINESS IN CHIANGRAI, THAILAND". UTCC International Journal of Business and Economics 13 (2021):43-58.Tarittawan Chareanporn และ Tipavinee Suwanwong Rodbundith;Chanin Yoopetch. THE INNOVATIVE PATIENT SERVICE DESIGN DEVELOPMENT: A CASE STUDY IN THE PREMIUM HEALTHCARE BUSINESS IN CHIANGRAI, THAILAND. University of the Thai Chamber of Commerce:ม.ป.ท. 2021.