Natthawat Wiwatkitbhuwadol และ Arnond Sakworawich. (2020) RELATIONSHIP BETWEEN PSYCHOLOGICAL FACTORS, INNOVATIVE PERFORMANCE, MARKETING CAPABILITY, AND ENTERPRENEURIAL SUCCESS AMONG THAI FRUIT AND VEGETABLE PROCESSING AND PRESERVATION SMES IN THAILAND. <i>UTCC International Journal of Business and Economics</i>, <i>12</i>(2), 169-201.Natthawat Wiwatkitbhuwadol และ Arnond Sakworawich. "RELATIONSHIP BETWEEN PSYCHOLOGICAL FACTORS, INNOVATIVE PERFORMANCE, MARKETING CAPABILITY, AND ENTERPRENEURIAL SUCCESS AMONG THAI FRUIT AND VEGETABLE PROCESSING AND PRESERVATION SMES IN THAILAND". UTCC International Journal of Business and Economics 12 (2020):169-201.Natthawat Wiwatkitbhuwadol และ Arnond Sakworawich. RELATIONSHIP BETWEEN PSYCHOLOGICAL FACTORS, INNOVATIVE PERFORMANCE, MARKETING CAPABILITY, AND ENTERPRENEURIAL SUCCESS AMONG THAI FRUIT AND VEGETABLE PROCESSING AND PRESERVATION SMES IN THAILAND. University of the Thai Chamber of Commerce:ม.ป.ท. 2020.